SoHo, often referred to as SoHo, is a neighborhood in Lower Manhattan, New York City. Since the 1970s, the neighborhood has been the location of many artists’ lofts and art galleries, and has also been known for its variety of shops ranging from trendy upscale boutiques to national and international chain store locations. The area’s history is an archetypal example of inner-city regeneration and gentrification, encompassing socioeconomic, cultural, political, and architectural developments.